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Centre Beaugrenelle / ‘Electric Canyon’ delivery December 2014

Centre Beaugrenelle / ‘Electric Canyon’ delivery December 2014

We took on the mission of reprogramming all of the architectural lighting of the façades at the Beaugrenelle commercial centre.
Based on existing installations, we developed a lighting scenario that takes into account the centre’s urban environment. It was important for us to take advantage of the ‘urban canyon’ effect that characterises this place.

In this way, the new scenography plays with verticals and the horizontal perspective, as well as the movements present on the road in order to anchor this temple of modernity and consumption into the singular fabric of the Beaugrenelle quarter.